by Andrea Howe | Nov 11, 2020 | Webinar
November 17, 2020
@11:00 AM EST
Virtual, virtual, virtual. It’s all the rage now. Sales and relationship training providers are quick to tell you that you must, must, must adapt quickly to your new virtual reality or watch your revenues plummet. Professional services providers are quick to take the bait. The problem is, that’s only 20% true. True trusted advisorship demands that we find ways to make choices from our higher selves, not from our baser instincts, and not from our bag of virtual tricks.
Andrea P. Howe, co-author of The Trusted Advisor Fieldbook and Founder of The Get Real Project, joins forces with Noelle Mykolenko, CEO of Trusted Advisor Associates, to lead an interactive “deep dive” discussion on the most effective ways to form everlasting client bonds and deep unshakable loyalty in our current reality. Specifically, you will learn:
- What’s actually different now, what really isn’t, and a new take on the old “80/20” rule that will help you do right by your relationships;
- How to use the trust equation as a guide to making the biggest possible difference for your clients in this most unusual time;
- Which five tried and true best practices to double down on;
- Which five virtually-inspired best practices to ramp up.
by Andrea Howe | Sep 9, 2020 | Monthly-ish tips
This post is part of our Monthly-ish Tips series.
Note to readers: Given my commitment to be thoughtful and relevant with my current series of posts, combined with the general havoc that the pandemic has wreaked on life and work life, my weekly Tuesday cadence has been disrupted. I appreciate your patience and understanding.
I have written the last four tips specifically for corporate White people like me, reflecting both my personal passion and my professional mission to promote masterful work relationships that make space for all people’s spirits to come alive. I’ve been sharing what I am learning and believe are fundamental lessons on important topics like White privilege and implicit bias, along with my more traditional self-revelatory exposes, like the five trust lessons I learned from my own churn about this series, and now this one about a compelling force that recently almost stopped me from practicing what I preach.
by Andrea Howe | Jul 30, 2020 | Webinar
Tuesday, Sept 22nd, 2020
@11:00 AM EST
Trust doesn’t just happen – it gets created: at the individual level, between people, usually through conversations. The Trust Creation Process is a five-step model that describes how it works.
Noelle Mykolenko, COO of Trusted Advisor Associates, will lead an interactive discussion on how you can create trust in conversation. In this webinar, you will:
• Learn the five steps in the Trust Creation Process
• Identify 10 pitfalls that can derail the process, and what to do about them
• Discover three critical mindset shifts to help keep you on track
by Andrea Howe | Jul 28, 2020 | Monthly-ish tips
This post is part of our Monthly-ish Tips series.
Note to readers: Given my commitment to be thoughtful and relevant with the current series of posts, my weekly Tuesday cadence has been disrupted. I appreciate your patience and understanding.
Two tips ago was the first in this series that I’m writing specifically for corporate White people like me—a focus that reflects both my personal passion and my professional mission, as I’m seeing compelling connections between racial justice and the vast majority of nearly everything I’ve written on trusted advisorship. For one thing, if we want to have extraordinary work relationships, they must be conscious relationships. And for White professionals, I believe that means working on our own racial literacy.
by Andrea Howe | Jul 2, 2020 | Monthly-ish tips
This post is part of our Monthly-ish Tips series.
I have three draft Weekly Tips in various stages of completion, and I have a lot of internal churn about all of them. This is unusual for me. I normally try not to overthink it, crank out a draft tip in 90 minutes or so, print and proof, and hit the “go” button with my team.
by Andrea Howe | Jun 22, 2020 | Monthly-ish tips
This post is part of our Monthly-ish Tips series.
Note to readers: Given current events and my commitment to be thoughtful and relevant with these regular posts, I have opted to disrupt my 11am ET Tuesday cadence. Thanks in advance for your flexibility. Rest assured I haven’t stopped writing. Quite the opposite.
If you haven’t yet read my initial thoughts on what it means to build trust as a White corporate person, you can find it here.
To be continued.
by Andrea Howe | Jun 11, 2020 | Webinar
Tuesday, July 28th, 2020
@11:00 AM EST
The word ’sell’ has a negative cultural connotation—sorry, sales folk, but you know it’s true. This is particularly problematic for providers of complex B2B goods and services. Yet you must sell. How to integrate integrity and professionalism with the real need to sell?
Charles H Green, founder of Trusted Advisor Associates, will present the solution to this dilemma – trust-based selling. It is not an oxymoron. Better yet, the best selling is 100% consistent with the professionalism, integrity and ethical standards you already believe in.
Learn:
- Why most approaches to sales are inherently anti-trust
- Why trust-based selling actually leads to better sales results
- A number of specific tools and tactics to integrate trust into your sales – now.
by Andrea Howe | Jun 10, 2020 | Monthly-ish tips
This post is part of our Monthly-ish Tips series.
There is a recorded exchange making the rounds right now that is both comedic and poignant. It’s between James Corden, host of The Late Late Show with James Corden, and Olivia Hareman, a writer for the show. I believe its message is so important that I’m basing this week’s tip on it.
by Andrea Howe | Jun 2, 2020 | Monthly-ish tips
This post is part of our Monthly-ish Tips series.
Full disclosure, there’s no new tip this week. I simply didn’t get ‘er done. And instead of trying to shoe-horn one in, delivering something sub-par that comes with a lot of stress as its price tag, I’m choosing a little reprieve for me and my team. Because if there’s one thing we all need less of right now, it’s added stress of any kind.
by Andrea Howe | May 26, 2020 | Monthly-ish tips
This post is part of our Monthly-ish Tips series.
This week’s tip showcases a retailer that we should all aspire to emulate, regardless of industry or subject matter expertise. Why? Because of the way it lives by the five words that define what it truly means to be a trusted advisor.