Start your next client interaction this way

This post is part of our Monthly-ish Tips series.

I had a really great experience with a customer support person not too long ago, via chat no less. It wasn’t because they were uber-friendly (which oddly tends to annoy me); it was because they did something really simple and distinctive early on that relates to the more rational side of trust-building (which is where most are more comfortable anyway). And few of us do this enough—or consistently enough—with our own clients, whatever the communication medium.

Reprise: How your relationship to authority may be hurting your client relationships

This post is part of our Monthly-ish Tips series.

I was recently interviewed for a podcast and asked at the end, “What advice would you give your 20-year-old self?” My answer reminded me of a cautionary tale from the early days of my consulting career. I think there’s a good bit of generalized wisdom in my story about everyone’s relationship to authority, and how that can cost us in terms of trust and relationship-building.

Reprise: A different kind of resolution for a different path to better relationships

This post is part of our Monthly-ish Tips series.

It’s the first week back at work for many of us in the new year, which means that any resolutions resolutely declared are within about 10 days of faltering—at least according to psychologists who say we typically do well for the first couple of weeks and then backslide. So I’m reprising my plea that we all try something a little different this year. Brace yourself because it may sound more than a little woo-woo.

Ready?

A word to the wise about adjusting your fees after your quote

This post is part of our Monthly-ish Tips series.

My spouse and I were recently on the hunt for a favorite electrician for house stuff—one that would finally be our “go to” to call on, after having tried several. This one came so close. And then they made a trust-related mistake that had nothing to do with the quality of their work. I recognize the mistake as one that a lot of sellers make, especially in professional services. Do you?

Reprise: What to do when your clients or colleagues are untrustworthy

This post is part of our Monthly-ish Tips series.


We spend an outsized amount of time in our programs focusing on how to increase your own trustworthiness proactively and specifically, since it’s the only thing you can actually control. A recent situation reminded me of content that my co-author Charlie Green and I recorded some years ago for our video learning library that answers the question, “What do you do when others show up in untrustworthy ways?”

Reprise: A different way to think about your “competitors”

This post is part of our Monthly-ish Tips series.


I originally shared this Weekly Tip three years ago, and at the time I didn’t know the identity of the person who offered the unconventional offer it describes. I had forgotten about the post until just the other day when I had a chance to meet this awesome person, in person. I’m reprising it because it’s such a great lesson in a much more trustworthy way to think about “competition” that’s worthy of emulation.

The rub of reliability (and why I’ll bet good money you’re not as reliable as you think)

This post is part of our Monthly-ish Tips series.

Image via Flickr by Alex E. Proimos

Of the 200,000+ people who have taken Trusted Advisor Associates’ online Trust Quotient™ self-assessment (TQ for short) they rate their own reliability higher than any of the other three variables of the trust equation (and nearly 21% higher than intimacy). Unfortunately, few of us are as good as we think for reasons I will reveal in short order.

Reprise: Work got you worn out? Try this Jedi mind trick.

This post is part of our Monthly-ish Tips series.


I wrote the first version of this Tip back in 2018. So much has changed. And yet some things haven’t. I was tired back then and shared a way I had found to re-energize myself at work that I thought would be helpful. Fast forward a few years, through (and still in) a pandemic along with many other challenging things in the world. I bet I’m not the only one who’s feeling at least a little worn at the edges. Hence the reprise.

Reprise: Why it matters what you do when you stumble over someone’s name (in the small scheme and the grand scheme)

This post is part of our Monthly-ish Tips series.


I’ve said for years that referring to someone by name is a quick and simple trust-builder. That’s because being intentional about acknowledging others in this very personal way accelerates intimacy. It would stand to reason then that forgetting their name, or fumbling around about how to pronounce it, would sound the death knell for trust, no? Actually, no. The implications are significant, but only in terms of how you choose to handle it.