The inevitable downside of taking trust-building risks (and what to do about it)

This post is part of our Monthly-ish Tips series.

trust-building

Something came up in a client conversation right after a Mastery workshop last week that was so meaty I promised to write a Monthly-ish Tip about it. It was a question about how to deal with the “ugh” that often arises when we’ve taken some kind of risk with a client and then don’t get the result we hoped for, which leaves us to stew in our own juices of rejection, failure, and/or loss. I’ve been thinking about it since then, and have drafted a few steps to help.

Five simple ways to sell more without selling at all

This post is part of our Monthly-ish Tips series.Five simple ways to sell more without selling at all

Selling* that’s productive, rewarding, and relationship-centric is much simpler than most of us make it out to be. It requires the right attitude (serve others, not your own goals) with the right objective (build long-term relationships and the sales will come) along with a steady focus (take small steps, consistently over time).

*Substitute “business development” if you prefer the euphemism.

Reprise: Ancient Roman wisdom for the modern business professional

This post is part of our Monthly-ish Tips series.

The Roman poet, Ovid, was on to something important for us modern businesspeople when he said, “Take rest; a field that has rested gives a bountiful crop.”

That’s exactly what I’m choosing to do this week. Actually, I’m doing it all month, as I have every year for most of the past decade, because it’s time for my annual summer sabbatical.

Reprise: The #1 lesson golf (yes, golf) can teach anyone about trust-building

This post is part of our Monthly-ish Tips series.

Trust is like golf: neither makes sense. They’re both rife with paradox, and the more we try to insist on bringing logic to the game, the less effective we’ll be.

A client checked off a Bucket List item this year by attending the U.S. Masters Tournament. For the uninitiated like me, this is one of four men’s major golf championships in professional golf. The mention of golf in a conversation we had after their return got me thinking about a blog I wrote a long, long time ago (15 years, it turns out) that 100% stands the test of time. It’s a great reminder for us all that often the best way to build trust—and quickly—is to do the opposite of what our baser instincts advise.

An unconventional way to get clients to stop multi-tasking and pay attention

This post is part of our Monthly-ish Tips series.

I’ve been traveling a lot so far this year. A Southwest Airlines flight attendant recently role-modeled something in their communication that immediately pulled my head out of my phone (in airplane mode, for the record) and got me laser-focused on them. I wrote about this very technique almost exactly five years ago. Today I’m reprising it because I believe it’s a lesson that’s even more valuable now as we strive to find ways to be heard in the face of chronic multi-tasking and short attention spans.

A lesson from my own trust “fail” in my first-ever client meeting

This post is part of our Monthly-ish Tips series.

Back in the day, before COVID forced some major workshop redesigns to accommodate the needs of virtual participants, I used to open every in-person session or keynote with a story. A recent opportunity to spend a day in the same physical room with 60 participants (yay!) had me thinking fondly about my favorite tale of my first-ever client meeting—which also happened to showcase a big professional trust fail on my part. Maybe I’ll reprise “The Shipyard Story” one day. In the meantime, here it is, with an important reminder for us all no matter our professional tenure.