Why being good at friendship matters for professionals

This post is part of our Weekly-ish Tips series.

A salient comment from a VP-level participant in one of our recent programs got me thinking about a tip I wrote nearly seven years ago, so I’m reprising it now. The comment basically drew a clear connection between establishing trust with a business colleague and building trust with a friend. It stuck a chord with me because I’ve come to believe that friendship skills play a critical role in business, and particularly in sales.