I just led a program called Being a Trusted Advisor for a global consulting firm. The list of collective “ahas” that was generated at the end of class is worth sharing. As always, the beauty lies in the simplicity of each item on the list; the mastery lies in their application. Here’s a Top 12 list, in no particular order, with a little bit of voice-over added:
We were honored to collaborate recently with Trusted Advisor Associates on a series of blog posts devoted to selling in down times, organized by the Four Trust Principles. Use these links to access about 50 suggestions for developing business in tough economic times:
Thanks go to President Obama for timing his first major Presidential misstep to coincide with my delivery of a “Being a Trusted Advisor” workshop.
In class, we had been talking about human nature and the gravitational pull to avoid admitting culpability and generally looking bad when—voila—there appeared the perfect teaching point on the front page of the New York Times.