Reprise: What to avoid (and embrace) in your year-end client reach-outs
This post is part of our Monthly-ish Tips series.
It’s late November which means I’m braced for the oncoming onslaught of holiday messaging (emails, cards, etc.). Now seems like a good time to share some suggested do’s and don’ts for your own upcoming client reach-outs. It’s such a great opportunity to make real and lasting genuine connections, provided you avoid a few basic pitfalls.