Consulting and the art of self-deprecation

Andrea Howe
Category : Consulting November 29, 2007

Today’s blog brings humor to your desktop (or PDA), along with some perspective on what consultants can learn from comedians.

According to, comedians use self-deprecating humor “to avoid seeming arrogant or pompous and to help the audience identify with them.” Sounds like a good strategy for anyone looking to build trust and rapport with another human being. Sounds like an especially good strategy for anyone in the consulting profession. Ask any client who has worked with consultants over the years – they’ll have at least a few horror stories to tell about the Big Important Expert they hired. That creates messes we are all left to clean up.

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