Now presenting…four experts on powerful presentations

I’ve been giving business presentations for nearly 20 years. The more I do it, the more I appreciate just how hard it is to do it really well. Today’s blog post features four resources to help with various aspects of speaking and presenting. Please add your favorites!

Get it together

The same ol’ same ol’ approach to designing your presentation may not be getting the results you want. Nick Morgan (@DrNickMorgan) shares 5 Quick Ways to Organize a Speech.

How to sell to the C-Suite

We’re pleased to announce the release of our latest eBook, “How to Sell to the C-Suite.”It’s the second in the new Fieldbook series, celebrating the forthcoming release of The Trusted Advisor Fieldbook: A Comprehensive Toolkit for Leading with Trust (Wiley Books, October 31, 2011), by Charles H. Green (@CharlesHGreen) and Andrea P. Howe (@AndreaPHowe).

Each eBook provides a snapshot of content from our Fieldbook, which is jam-packed with practical, hands-on strategies to dramatically improve your results in sales, relationship management, and organizational performance.

A cautionary tale for marketers: do’s and don’t’s from the perspective of the marketed-to

Story 1: Don’t do this

I got one of those broadcast email solicitations from a very reputable organization that hosts executive roundtables. Brian (a stranger to me) wanted me to attend an informational meeting. To his credit, he “had me at hello” with the very first lines of his email, which were both personal and complimentary: “Andrea, let me first say I LOVE the name of your company and the genesis of it…the ‘new beat’ story. Outstanding!”